SAN DIEGO – IBM executive Paul R. Brody will keynote the 11th Annual ESCA Conference and Expo, Oct. 29-31, in Santa Clara, CA.

Brody, partner at IBM Global Business Services and global lead, Electronics Industry Strategy Practice, will speak on optimization through collaboration, sharing insights on trends from both the supply side (cost, complexity, competition, commoditization) and the demand side (convergence, connectedness, consumerization, content) that are reshaping the electronics industry.

Also, Karen Butner, supply chain expert and member of the IBM Institute for Business Value, and Jane Barrett, research director and analyst with AMR Research’s Value Chain Strategies Service, will join others to guide an interactive session on Agility and the Globally Integrated Enterprise with a special look at strategies for Taming China's Dragons: When China is part of your supply chain. 

For more information, visit www.electronicssupplychain.org.