Somerset, NJ – December 7th, 2016 – Alpha Assembly Solutions, the world leader in the production of electronic soldering and bonding materials, today announced the launch of their official account on WeChat, a popular social media platform in China.

The local platform will provide Mainland customers with easy access to relevant information on ALPHA® Products and technical knowledge, such as troubleshooting guides and best practices.

Followers of Alpha Assembly Solutions will receive the latest information on leading products, upcoming events, new product introductions, and relevant contacts in China. This platform will not only engage customers/followers in China, but will facilitate more interactions with them through this continuous mode of communication.

"With the current volume of smartphone users worldwide, using a smartphone for searching information is more convenient and likely than using a laptop at home or in the office. This new WeChat platform is designed not only to get the latest product information to our customers, but to also allow them to easily find the latest of Alpha’s solutions for process, reliability and compliance anytime they need from their smartphones.” said Sally Lee, Regional Marketing Communications Manager for Asia Pacific. "The app is very easy to use and is ideal for anyone who may need to frequently access ALPHA® product and technical information while on-the-go."

Alpha’s WeChat account is only accessible by those in the China region and can be accessed by scanning the QR code below or searching for the account name "AlphaAssembly" from within the WeChat mobile application.

To learn more about Alpha’s vast product offering and capabilities, please visit our website at AlphaAssembly.com or AlphaAssembly.cn.

About Alpha Assembly Solutions

Alpha Assembly Solutions, a MacDermid Performance Solutions Business, is the global leader in the development, manufacturing and sales of innovative specialty materials used in a wide range of industry segments, including electronics assembly, power electronics, die attach, LED lighting, photovoltaics, semiconductor packaging, automotive and others.

With a unique global presence in over 30 locations throughout the Asia Pacific, Americas and Europe regions, Alpha supplies a full line of ALPHA® electronics assembly material products, including Solder Paste, Exactalloy® Solder Preforms, Cored Solder Wire Solder, Wave Soldering Fluxes, Bar Solder Alloys, and Stencils. It offers die attach product technologies to the power electronics segment in its Argomax®, Atrox™ and Fortibond™ brands.

For the LED segment, Alpha offers its Lumet™ products covering applications from die attach to systems assembly in the LED manufacturing process. Alpha also offers product technologies for the Photovoltaic segment, including high performance liquid fluxes and solder alloys for producing standard ribbon and bus bar, as well as, solder pastes, cored wire, conductive adhesives and preforms for use in PV module assembly. Also, Alpha’s Advanced Materials unit is the leader in electronic polymers and solder materials for semiconductor packaging applications.

Since its founding in 1872, Alpha has been committed to developing and manufacturing the highest quality specialty materials. For more information, visit www.AlphaAssembly.com.

2016年12月8日 – 全球领先的电子焊接及接合材料供应商爱法组装材料(Alpha Assembly Solutions) 宣布正式推出官方微信公众号 – “爱法组装材料”。

中国客户可以通过该平台更容易取得我们的产品资料及技术智库。 关注“爱法组装材料”将会获得最新的产品资料、活动资讯推送、新产品推送及联系方式。我们不仅吸引客户关注，更将通过这种持续的沟通模式促进与客户更多互动。 亚太区市场推广经理Sally Lee说：“对于全球众多智能手机用户，他们更习惯使用手机进行资料搜索，而且这远比使用台式电脑方便。我们的微信公众号不仅为客户提供最新的产品资料，而且可以让他们随时随地通过手机更容易找到所需的资讯，例如：最新工艺、可靠性及合规方面的解决方案。立刻关注我们“爱法组装材料” 获取最新的产品及技术资料。”

Alpha 的微信公众号旨在为中国客户提供更好的服务体验，内容均为中文。可通过微信应用扫描以下二维码或搜寻公众号名称“爱法组装材料 ”或ID“AlphaAssembly”关注我们。

如欲获得更多爱法组装材料的产品资料及性能，请浏览AlphaAssembly.cn

关于爱法组装材料( Alpha Assembly Solutions)

爱法组装材料棣属于麦德美性能解决方案公司。 专门研发、製造及销售专业创新材料，实力领导全球。其产品涵盖各大行业领域，包括电子组装、电力电子、固晶、LED 照明、光伏、半导体封装、汽车等。

Alpha足跡遍佈全球超过三十个地区，服务范围包括美洲、欧洲及亚太地区。Alpha全线电子组装材料產品包括：焊膏、Exactalloy® 预成型焊片、有芯焊丝、波峰焊助焊剂、合金焊条及网板。在电力电子方面，Alpha提供固晶产品，包括Argomax®、Atrox™及 Fortibond™ 品牌。

在 LED方面，Alpha的Lumet™ 产品涵盖由固晶至系统封装的整个LED生产过程。除此之外，Alpha也提供光伏技术，包括用于生产标准焊带、汇流带的高性能的液态助焊剂及焊料合金；以及用于光伏模块焊接的焊膏、有芯焊丝、导电粘合胶及预成型焊锡等。而Alpha先进材料部是半导体封装中电子聚合物和焊接物料的领导者。

自1872年成立以来，Alpha一直致力研发及生產最高品质的专业材料。如欲取得更多资讯，欢迎瀏览www.AlphaAssembly.cn

2016年12月8日 – 全球领先的电子焊接及接合材料供应商爱法组装材料(Alpha Assembly Solutions) 宣布正式推出官方微信公众号 – “爱法组装材料”。

中国客户可以通过该平台更容易取得我们的产品资料及技术智库。 关注“爱法组装材料”将会获得最新的产品资料、活动资讯推送、新产品推送及联系方式。我们不仅吸引客户关注，更将通过这种持续的沟通模式促进与客户更多互动。 亚太区市场推广经理Sally Lee说：“对于全球众多智能手机用户，他们更习惯使用手机进行资料搜索，而且这远比使用台式电脑方便。我们的微信公众号不仅为客户提供最新的产品资料，而且可以让他们随时随地通过手机更容易找到所需的资讯，例如：最新工艺、可靠性及合规方面的解决方案。立刻关注我们“爱法组装材料” 获取最新的产品及技术资料。”

Alpha 的微信公众号旨在为中国客户提供更好的服务体验，内容均为中文。可通过微信应用扫描以下二维码或搜寻公众号名称“爱法组装材料 ”或ID“AlphaAssembly”关注我们。

如欲获得更多爱法组装材料的产品资料及性能，请浏览AlphaAssembly.cn

关于爱法组装材料( Alpha Assembly Solutions)

爱法组装材料棣属于麦德美性能解决方案公司。 专门研发、製造及销售专业创新材料，实力领导全球。其产品涵盖各大行业领域，包括电子组装、电力电子、固晶、LED 照明、光伏、半导体封装、汽车等。

Alpha足跡遍佈全球超过三十个地区，服务范围包括美洲、欧洲及亚太地区。Alpha全线电子组装材料產品包括：焊膏、Exactalloy® 预成型焊片、有芯焊丝、波峰焊助焊剂、合金焊条及网板。在电力电子方面，Alpha提供固晶产品，包括Argomax®、Atrox™及 Fortibond™ 品牌。

在 LED方面，Alpha的Lumet™ 产品涵盖由固晶至系统封装的整个LED生产过程。除此之外，Alpha也提供光伏技术，包括用于生产标准焊带、汇流带的高性能的液态助焊剂及焊料合金；以及用于光伏模块焊接的焊膏、有芯焊丝、导电粘合胶及预成型焊锡等。而Alpha先进材料部是半导体封装中电子聚合物和焊接物料的领导者。

自1872年成立以来，Alpha一直致力研发及生產最高品质的专业材料。如欲取得更多资讯，欢迎瀏览www.AlphaAssembly.cn