Redmond, WA, July 2019 – Data I/O Corporation (NASDAQ: DAIO), a leading global provider of advanced data programming and security provisioning solutions for flash-memory, flash based microcontrollers, secure elements and authentication ICs announced that Michael Tidwell will be joining the company as Vice President of Marketing and Business Development.  Michael brings a wealth of experience in Software, Security and Product Management. Michael was previously head of Marketing and Business Development at Sansa Security, a leading SW security IP provider that was sold to ARM Holdings.  Michael was also head of product marketing at the ARM IoT Services Group.  Prior to Sansa, Michael was Vice President of Business and Market Development at BSQUARE Corporation. Michael is a Summa Cum Laude graduate of Georgia Tech with a degree in electrical engineering. He completed a MSEE at the University of Washington.

“We are thrilled to have Michael join Data I/O,” commented Anthony Ambrose, President and CEO of Data I/O Corporation. “As the market for IoT devices grows rapidly, security is cited as the #1 barrier to adoption. The Data I/O SentriX® platform creates a trusted foundation in hardware, solving this critical need for customers of all sizes. Michael’s combination of security expertise, industry relationships, and business development experience will build upon a very strong foundation and accelerate global adoption of the SentriX security provisioning platform.”

“I am excited to join Data I/O at this exciting time in the company’s history,” added Michael Tidwell, Vice President, Data I/O Corporation. “SentriX is the platform of choice for semiconductor manufacturers and their distribution partners, Certificate Authorities, solution providers and programming centers to ignite the IoT market for true hardware based security. “

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