ATLANTA — PBR Seminars today announced the premier broadcast of Smart Selling - The Tune-up Every Sales Department Needs, a two-hour Webinar on improving the selling process.

The webinar takes place June 23 at 1 pm Eastern.

Smart Selling focuses on the entire selling process, with an emphasis on effectively building a sales force capable of identifying, securing and supporting the right business in even the most difficult and challenging market conditions. Presented by electronics industry sales veterans Dale Baird, vice president of sales, Lenthor Engineering, and Dan Beaulieu, co-founder, D.B. Management Group, the webinar provides a framework for identifying and getting the right customer.

In a press release, Barry Matties of PBR Seminars said, "Knowing the critical truths about your business, products, prospects and core competencies are vital components in ‘smart selling.' This Webinar can help the beginning salesperson to the most seasoned professional evaluate their total selling strategy and then choose and implement the right selling tools. In today's market, success is not just about making sales, it's about making the right sales."

Registration for the two-hour event, which will include a Q&A session, is $99 and is available online at pbrseminars.com.

PBR Seminars, a joint venture between UP Media Group and PCB007, produces live and on-demand technical Webinars for the PCB industry.