Plymouth, WI - Kurtz Ersa Inc., a leading supplier of electronics production equipment, proudly announces AtlantechUSA as its 2024 Representative of the Year in both the Rework and Machines categories. The award was presented to AtlantechUSA during the 2025 IPC APEX EXPO, held in Anaheim, CA, in recognition of its exceptional performance and dedication to customer success.

Founded in 1990 by President and Owner Nagy Bayoumi, AtlantechUSA has built a strong reputation as an engineering and process solutions leader. With over 30 years of expertise in surface mount technology (SMT) and microelectronics, the company provides innovative and customized solutions that address the unique challenges of the PCB industry.

“Nagy has been an outstanding partner for over 23 years, consistently delivering exceptional results in representing our advanced technologies,” said Ernie Grice, Vice President of Sales at Kurtz Ersa. “Atlantech’s deep understanding of the industry coupled with its focus and endless drive, makes it an invaluable partner.”

Kurtz Ersa’s collaboration with AtlantechUSA has resulted in successful implementations of its advanced rework systems and production machines across diverse industries. This partnership has been instrumental in driving customer success and supporting the adoption of state-of-the-art technologies in electronics manufacturing.

"We are deeply honored to receive this recognition from Kurtz Ersa,” said Nagy Bayoumi, President and Owner of AtlantechUSA. “This award reflects the hard work and dedication of our team to provide the best solutions and services to our customers. We are proud to partner with Kurtz Ersa and look forward to continuing to deliver innovative technologies to the industry.”

For more information about AtlantechUSA, visit www.atlantechusa.com .

For more information about Kurtz Ersa Inc., visit www.ersa.com.

TRENTON, MI - BarTron, Inc., a leading manufacturers’ representative firm specializing in the electronics assembly industry, is honored to be named Fuji’s 2024 Sales Rep Group of the Year. This prestigious recognition comes in acknowledgment of BarTron’s outstanding all-around support and its ability to drive the most effective results across Fuji America’s entire territory.

Since its founding in July 1989, BarTron, Inc. has built a reputation for tackling customer process and manufacturing challenges with unparalleled expertise. Through strong partnerships with leading suppliers, BarTron has consistently delivered innovative solutions to the electronics assembly and related industries.

“Being named Fuji’s 2024 Sales Rep Group of the Year is a tremendous honor for our team,” said Bob Papp, President of BarTron, Inc. “This recognition reflects our deep commitment to providing exceptional service, support, and results across the entire BarTron territory. 2024’s successes can be directly tied to the new innovative Fuji NXTR and AIMEXR platforms. We’re proud of our long-standing relationship with Fuji and look forward to continuing to contribute to their success.”

Fuji Corporation, founded in 1959, is a global leader in SMT robotics and automation technology. The company specializes in high-speed, high-precision electronics assembly equipment and machine tools, driving productivity across industries such as semiconductors, telecommunications, automotive, and more. With a commitment to research and development, Fuji continues to innovate adaptable solutions that meet the ever-evolving needs of their customers.

BarTron, Inc. is known for its customer-centric approach, helping manufacturers optimize their processes and productivity with cutting-edge technology, superior support, and industry insights. This award further demonstrates BarTron’s dedication to delivering best-in-class service and expertise to the electronics assembly sector.

For more information about BarTron, Inc., visit www.bartroninc.com.

To learn more about Fuji Corporation and its innovative solutions, visit https://fujiamerica.com.

AUBURN HILLS, MI – The Murray Percival Company, a trusted supplier to the Midwest’s electronics industry, is pleased to announce the expansion of its product line to include high-quality tooling solutions from Pentagon EMS. This strategic addition underscores the company’s commitment to providing comprehensive solutions tailored to the evolving needs of electronics manufacturers.​

Pentagon EMS is renowned for designing and manufacturing innovative tooling and fixtures that streamline and enhance various aspects of the Printed Circuit Board (PCB) assembly process. Their product range includes:​

• Wave Solder Pallets: Optimize wave solder processes, maximize yields, and improve overall process reliability.​
• SMT Process Carriers: Increase accuracy and repeatability in surface mount operations.​
• Conformal Coating Fixtures: Eliminate hand masking, bringing speed and reliability to the conformal coating process.​
• Press Fit Support Fixtures: Provide PCB support and insertion tooling to press connectors into PCBs without damage, enhancing process speed, quality, and reliability.​

These solutions are engineered to address common challenges in PCB assembly, offering manufacturers the tools needed to maintain high-quality standards and operational efficiency.​

The collaboration between Murray Percival Company and Pentagon EMS is founded on shared values of customer-centricity and innovation. Both companies are dedicated to understanding and solving the unique challenges faced by electronics manufacturers. This partnership ensures that customers receive not only top-tier products but also the expertise and support necessary to integrate these solutions seamlessly into their operations.

For more information on the products and services Murray Percival Co. offers, visit www.murraypercival.com.

About Murray Percival

The Murray Percival Company is a third-generation family-owned business that have been in business for over 60 years. With their vast knowledge of the PCB industry and wide offering of assembly equipment and production supplies, the Murray Percival Co. remains on the leading edge of the industry. It is their goal to provide legendary service, improve processes, maximize ROIs, and go the extra mile to make sure they are exceeding customer expectations. www.murraypercival.com

MINNEAPOLIS, MN – SMTA Europe is proud to announce the 2025 Electronics in Harsh Environments Conference, taking place 20-22 May in Amsterdam, Netherlands. This global conference is a three-day technical event with 27 technical presentations focused on building reliable electronics used in power electronics and harsh environments.

Session Topics Include:

• Harsh Environmental Reliability Conditions
• Testing & Cleanliness Validation
• Protective Coatings - Materials & Processes
• Testing of Coatings
• Reliability in Humid Environments - Failure Mechanisms
• Advanced Materials and Processes
• Interconnection Technologies - Materials, Processes & Validation Methods
• Particle Cleanliness & Particle Risk Assessment

The opening keynote speaker, Lothar Henneken, Ph.D., Robert Bosch GmbH, will present “Testing, Validation, Qualification for Automotive Electronics” on Tuesday, 20 May at 9:00am.

Following the keynote, a two-part professional development course will be instructed by Stefan Schmitt, SemikronDanfoss. The first part, titled “Robustness Validation vs. Qualification for Power Modules” will be followed by part two, titled “Challenges and Requirements for Harsh Environmental Power Module Testing.”

Registration is available online with early registration pricing in effect until 21 April 2025.

For more information contact Karlie Severinson: harsh@smta.org or +1 (952) 920-7682 or visit https://www.smta.org/harsh.